Partner with Growing the Middle
Two ways to put your brand in the room where mid-career professionals grow.
A Community Built on Clarity, Evidence & Forward Momentum
Growing the Middle is a career development community dedicated to empowering mid-career professionals. We help members leverage their experience to gain clear direction, communicate their value with confidence, and build forward momentum in their careers.
Founded by Mariah Bayne — a sales-driven career coach, speaker, and operator with 12+ years across Sales, Customer Success, and Operations. She has led teams responsible for $500M+ in revenue and hired and evaluated 350+ professionals. Today she coaches, speaks, and builds programming that helps professionals translate the work they have already done into clear skills, measurable impact, and credible proof.
Engaged, Action-Oriented, and Growing
We serve a highly engaged, action-oriented audience of:
- Mid-career professionals (~5–15 years experience)
- Individual contributors, managers, and emerging directors
- Professionals across tech, finance, consulting, healthcare, media, and startups
Choose Your Partnership Track
Sponsors can engage through two partnership tracks, depending on their goals and target audience.
Community Events & Networking Experiences
A | Trading Secrets
Get 15-minute, actionable skill shares from experts on essential work/life skills (e.g., AI, finance), followed by structured networking to build community. No panels, just real takeaways and impact.
B | Make the First Move
This is not your average mixer. It is a career power-up.
Learn how to introduce yourself with impact. Scripts, tips, and tools to make your follow-up seamless.
Interactive Professional Development Workshops
A | Task to Skill Workshop
Participants apply GTM's 5-Part Translator: Task → Skill → Impact → Proof → Transfer. They leave with:
Formats: Extended Lunch & Learn | Half-day Workshop | Conference Breakout | ERG Sessions
B | The Product of You Workshop
Participants identify what makes them distinct, map their value to market demand, and build a positioning strategy they can apply across LinkedIn, interviews, and internal visibility.
Formats: Lunch & Learn | Half-day Workshop | Conference Breakout | ERG Session
Your Brand in Direct Relationship With High-Intent Professionals
A sponsorship with Growing the Middle places your brand in direct relationship with high-intent professionals actively investing in their growth and careers.
Watch What Happens Inside a GTM Session
Real participants. Real transformations. Real proof that mid-career professionals leave with tools they can use immediately.
Organizations That Have Partnered With or Supported This Work
Real Aha Moments From Real Professionals
Post-course feedback from Task to Skill Workshop participants — in their own words.
What People Said After the Workshop
Written feedback submitted directly after live Task to Skill Workshop sessions.
Ready to Get in the Room?
Submit our partnership form to start the conversation.
Submit the Partnership Form